This is the story of my journey with DIVES, a Croatian clothing brand. Today, DIVES has millions of views and is growing every day:
- It all started on June 13th, 2024. I was reflecting on how to build a successful project, and at the time, I was already working on another project—designing T-shirts for my hometown. At first, my brand was just an idea, a vision in my mind. By September, I began to seriously consider launching DIVES.
- I reached out to numerous print shops to create the first samples of hoodies, T-shirts, and joggers. These samples became my tools for promoting the brand and creating content for social media.
- I quickly realized the immense potential of this project and took the next step—contacting clothing manufacturers in Croatia. DIVES is proudly produced in the best Croatian factory, ensuring top-notch quality.
- Then came November 15th—an incredibly important date. It marked my first day at Infogamer 2024 at the Zagreb Fair. I began recording videos for social media, conducting interviews, hosting giveaways, and much more. The response was overwhelming. In no time, DIVES grew exponentially, almost like lightning.
- I made the decision to invest in my first inventory and launch the very first drop. I was initially skeptical about how sales would go, but I've always been an optimist. I believed in the brand and its future.
- For a long time, I thought a webshop wasn’t essential for my business. But when my TikTok videos started reaching over 100,000 views, I was approached by many web hosting companies, offering to develop an online store for me. I had always dreamed of having my own webshop, but I turned down every offer.
- Then, on November 23rd, I dedicated an entire day—from 9 AM to 11 PM—developing the webshop myself. The next day, I connected the domain, officially marking the beginning of my business journey.
- Fast forward a month and a half, and I can proudly say that sales have been incredible.
By the way, my name is Karlo, and I've already embarked on this exciting career. My goal is to bring something fresh and innovative to the Croatian clothing scene.
I hope you’ve learned a little more about DIVES and the story behind it.
Kind regards,
DIVES